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Smoking Behind Supermarket Ends Season 1 as Manga Hits 4M Copies

Crunchyroll announced that Jinushi’s manga reached 4 million copies in circulation as Asahi Production concluded the first anime season with Episode 12.
Promotional illustration of Sasaki and Yamada for Smoking Behind Supermarket circulation milestone announcement.

Exhausted office worker Salaryman Sasaki stepping into the narrow alleyway behind his neighborhood store to light a cigarette has evolved from a modest internet sketch into a commercial juggernaut. Smoking Behind Supermarket officially crossed 4 million copies in circulation on September 25, 2026, when international streaming distributor Crunchyroll confirmed the publishing milestone [1]. The achievement coincided with the television broadcast of Episode Twelve, which brought the Asahi Production anime adaptation’s debut season to an emotional close [2].

Smoking Behind Supermarket Reaches 4 Million Copies

Manga creator Jinushi commemorated the circulation achievement by releasing a brand-new promotional illustration featuring Salaryman Sasaki and store clerk Cashier Yamada in her informal persona. Crunchyroll confirmed 4 million copies. The series originally began as an independent Twitter Webcomic uploaded directly to social media in March 2022 before catching the attention of commercial editors at publisher Square Enix, who secured the property for formal serialization in Monthly Big Gangan later that same year. Square Enix published nine volumes [1].

Japanese readers quickly embraced the manga’s transition from self-published internet panels to a nine-volume commercial franchise in Square Enix because of relatable, bittersweet daily workplace fatigue. Salaryman Sasaki spends his grueling days navigating corporate pressure, finding solace exclusively during brief breaks behind the grocery store where he interacts with Cashier Yamada, an upbeat employee who adopts a pierced, counterculture aesthetic under the alter ego Tayama. The narrative tracks how their delicate bond bridges personal isolation without immediately rushing toward conventional romance conventions [1].

Surpassing 4 million printed copies cements the work as one of the standout modern adult slice-of-life successes in recent publishing history. This robust print circulation reported by journalist Collins Abia mirrors broader reader appetite for breakout serialized titles in Monthly Big Gangan, evoking similar enthusiasm seen during the manga chart showdown between Jujutsu Kaisen and Kagurabachi across international publication charts. Readers value the grounded Smoking Behind Supermarket dynamic [1].

Promotional frame from Smoking Behind Supermarket Episode 12 featuring Sasaki during his workplace routine.
Episode 12 marks the season finale of the anime adaptation reviewing Sasaki and Yamada’s relationship. (Credit: Anime News Network)

Asahi Production Adapts Jinushi’s Workplace Romance

Animation studio Asahi Production undertook the television adaptation, tasking Masato Suzuki and Aoi Mori (serving as co-directors for the project) with directorial duties across the twelve-episode broadcast run. Series composition was handled by Mio Inoue, while character designer Tomoka Otaki developed character designs that faithfully captured Jinushi’s distinct visual styling. Studio directors Masato Suzuki and Aoi Mori preserved the manga’s deliberately muted color palette and contemplative pacing, allowing awkward silences and quiet urban ambiance to establish an authentic atmosphere rather than relying on hyperactive comedy beats [1].

Streaming platform Crunchyroll introduced the anime to global audiences by describing it as an honest depiction of an exhausted worker whose predictable schedule shifts through casual conversation. The distributor noted that the story evolves from a simple convenience store encounter into a “nuanced exploration of companionship, loneliness and the small moments that can make difficult days easier”. Salaryman Sasaki remains unaware that energetic clerk Cashier Yamada and pierced acquaintance Tayama sharing cigarettes in the alleyway are the exact same woman, sustaining dramatic irony throughout the broadcast [1].

Nine print volumes exist. Asahi Production completed twelve episodes for international broadcast on Crunchyroll [1].

Smoking Behind Supermarket Anime Concludes in Hokkaido

The season finale, titled Episode Twelve, opens with Salaryman Sasaki kicking off a brand-new work year while grappling with sudden emotional turbulence. He receives an unexpected invitation to reconnect from his former mentor, an influential senior colleague who is staring down imminent retirement. The looming invitation weighs heavily on Salaryman Sasaki, causing him to become visibly distracted and even clumsier than usual as he stumbles through routine daily responsibilities at his office [2].

Observing his distress, Tayama confronts Salaryman Sasaki directly regarding his hesitation, first while interacting with him behind the cash register as Cashier Yamada and subsequently adopting her sharper Tayama-mode in the alleyway. When Salaryman Sasaki confesses that a lingering sense of inadequacy and guilt makes him feel unworthy of facing his retired mentor, Tayama becomes visibly frustrated. Cashier Yamada in Tayama-mode physically pushes him out of the smoking area and bluntly tells him to get his shit together, demanding that he stop wallowing in unearned self-pity [2].

Promotional artwork of Jinushi's characters for Smoking Behind Supermarket published by Square Enix.
Jinushi’s manga characters featured in promotional artwork for the Monthly Big Gangan publication. (Credit: OtakuKart)

Galvanized by her harsh encouragement, Salaryman Sasaki boards a train for a Hokkaido Reunion to meet his retired mentor in person. The reunion proves warmly successful, providing closure regarding the treasured wristwatch (a special gift from his mentor) that he previously received as a token of professional respect. The journey allows Salaryman Sasaki to recognize that his presence holds genuine value for other people, culminating in a charming post-credits hangout with Tayama back in their familiar alleyway to conclude the television season [2].

Critical Reactions to Sasaki’s Mentor Detour

Critical evaluation of Episode Twelve reflected mixed sentiments regarding the finale’s narrative priorities. Writing for Anime News Network, episodic reviewer Lucas DeRuyter reported that the episode secured an aggregated community rating of 4.2 based on 44 forum comments. DeRuyter observed that while the finale was not necessarily bad, the script doubled down on character developments and narrative tangents that felt distinctly secondary to the central emotional core built across earlier broadcasts. The community score reached 4.2 [2].

Reviewer Lucas DeRuyter expressed candid reservations about the pacing, stating that he found himself “growing tired of this perpetual will-they-won’t-they romance” when the episode shifted attention toward an external mentor rather than advancing Sasaki and Yamada’s dynamic. He argued that Sasaki learning to accept affection and take up space in the lives of others was valuable, but belonged in the first half of the season. Postponing romantic escalation left viewers without a decisive romantic payoff before the Asahi Production broadcast entered hiatus. Forum members submitted 44 comments [2].

Official artwork celebrating four million copies in circulation for Smoking Behind Supermarket.
Promotional visual released to mark the milestone of four million copies in circulation. (Credit: OtakuKart)

The emotional friction surrounding Sasaki’s hesitation stood in sharp contrast to earlier episodes where the workplace bond developed organically. Viewers previously witnessed his growing feelings when navigating intimate conversations during Smoking Behind Supermarket Episode 10, proving that simple alleyway exchanges in Smoking Behind Supermarket carried far greater resonance than travel detours. The anime community awarded 4.2 stars [2].

What Lies Ahead for Smoking Behind Supermarket?

With twelve episodes now concluded, audiences face an uncertain wait regarding whether Asahi Production will greenlight a second season to adapt subsequent manga storylines. Jinushi’s original manga remains actively serialized in Square Enix’s Monthly Big Gangan (a monthly manga magazine published by Square Enix), with nine collected volumes circulating in bookstores [1]. Because the printed narrative continues without a formal love confession or dating status between Salaryman Sasaki and Cashier Yamada, animated adaptations must balance slow-burning romance with character development [2]. Can patient character progression sustain audience enthusiasm without an immediate confession? Crunchyroll’s announcement of 4 million copies in circulation confirms robust commercial demand across both formats. Published story chapters in Square Enix already supply substantial source material, ensuring that any forthcoming production from Asahi Production will have ample text to explore their evolving relationship without anime-original fillers [1].

Creator Jinushi celebrated the milestone by sharing original artwork of Sasaki and Tayama, highlighting the sustained enthusiasm that propelled the series from an independent Twitter Webcomic into a mainstream hit [1]. Episodic reviewer Lucas DeRuyter questioned narrative diversions away from the central couple, yet acknowledged that the finale did not diminish the season’s genuine strengths [2]. The franchise stands firmly established as a premier modern adult slice-of-life romance in Square Enix [1].

The journey from Twitter Webcomic panels to a four-million-copy publication milestone highlights the enduring appeal of quiet, grounded storytelling in contemporary entertainment. Salaryman Sasaki’s modest search for comfort behind a neighborhood store demonstrates how patient character work resonates across print and television audiences. Future broadcast announcements will hinge on manga publication pacing as Jinushi delivers subsequent chapters through publisher Square Enix [1].

Sources
  1. ONLINE NEWS Abia, C. (2026, September 26). Smoking Behind the Supermarket With You manga reaches 4 million copies in circulation. OtakuKart. [Article Link]
  2. ONLINE NEWS DeRuyter, L. (2026, September 25). Smoking Behind the Supermarket with You: Season finale. Anime News Network. [Article Link]
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